“Goal, Tradition and Motion” – Porsche Newsroom
Eleftheria, why is sustainability essential to you?
Eleftheria-Eleni Kapourani: Sustainability is a subject that resonates with me each personally and professionally. It’s about appearing consciously and responsibly – questioning how we function, how we lead, and the way we think about sustainability in our everyday lives. And the true query is: What’s our accountability in shaping it? All of us have a job to play – whether or not at dwelling, in our communities, or within the office. At Porsche Vehicles Nice Britain, we’ve embedded this mindset into our localised market technique.
What are the primary areas of your work? The place do your sustainability priorities lie?
Kapourani: In my function, I work intently with our CEO and the administrators’ staff at Porsche Vehicles Nice Britain, offering each strategic and technical help – appearing as a key perform to drive company technique and organisational tradition. A serious a part of my tasks is main our sustainability technique. I’m coordinating a cross-functional staff centered on totally different lighthouse initiatives in all ESG dimensions. These embody environmental safety, social accountability, and robust company governance. Certainly one of our first initiatives was the creation of an inner ESG discussion board that brings collectively challenge leads and stakeholders from throughout the organisation at Porsche Vehicles Nice Britain. It permits open dialogue, alignment on sustainability objectives, and ensures that ESG subjects are embedded into our day by day operations. Via this collaborative method, we’re in a position to drive progress, share learnings, and maintain momentum throughout all ESG dimensions.
What’s your method to sustainability at Porsche Vehicles Nice Britain, and what standout features characterize the method at Porsche Vehicles Nice Britain?
Kapourani: Our technique in Nice Britain is intently aligned with Porsche’s international Technique 2030 Plus and tailor-made particularly to the UK market by means of a localised method. At Porsche Vehicles Nice Britain, we’ve structured our technique round 4 key themes: prospects, merchandise, transformation, and sustainability. All of those are constructed on a fifth and foundational pillar – our folks and organisational tradition. Simply as we intention to ship iconic, high-performance sports activities vehicles whereas providing an distinctive buyer expertise, our ESG efforts mirror a considerate and accountable method. This displays a transparent and robust dedication to why ESG issues to us – not solely by way of environmental accountability, but in addition by means of our dedication to company social accountability right here within the UK. It’s this holistic and people-centric method that uniquely displays the evolving ESG views of our area and contributes meaningfully to the corporate’s sustainability ambitions.
You’ve emphasised a holistic and people-centric ESG technique at Porsche Vehicles Nice Britain. How does this method translate into concrete initiatives, and what function does particular person accountability play in your sustainability efforts?
Kapourani: At Porsche Vehicles Nice Britain, we’ve embedded sustainability into our strategic framework by means of what we name “Conscientious Management.” For us, it is a mindset that guides how we method environmental and social accountability throughout groups, roles, and places. We’ve launched 4 lighthouse initiatives specializing in environmental influence, range, and neighborhood engagement, each on the importer degree and inside our Porsche Facilities. What makes our method distinctive is the emphasis on particular person accountability. Everybody is inspired to mirror on their actions and lead by instance. Our motto captures this spirit: we intention to be “champions of change who take accountability for a sustainable future.” It’s this mix of function, tradition, and motion that defines our path ahead inside the Porsche organisation.
Your sustainability method contains environmental, social, and governance features. Which social initiatives inside the firm tradition resonate most with you – and the way do they arrive to life internally?
Kapourani: What I’ve come to understand most is how deeply social accountability is embedded in our tradition at Porsche Vehicles Nice Britain. It’s not nearly insurance policies – it’s about folks. Our Tradition Membership is a superb instance: it brings colleagues collectively to have fun and be taught from occasions like Delight Month, Ramadan, and Chinese language New Yr, fostering inclusion and mutual respect. Equally significant is our dedication to giving again to society. Via our collaboration with our charity accomplice “Place2Be”, we assist kids’s psychological well being in UK faculties. One factor that basically stands out for me: many colleagues have persistently expressed a want to do extra for the communities we stay and work in – and that shared motivation led to the creation of our Charity Committee. It’s an employee-driven initiative that coordinates our charitable efforts, identifies significant native partnerships, and plans actions all year long. With this challenge, we empower colleagues to drive charitable initiatives and contribute to creating a distinction in our communities.
Speaking about your colleagues: How do you at Porsche Vehicles Nice Britain actively interact workers in understanding and implementing the corporate’s strategic objectives, particularly relating to sustainability?
Kapourani: By deploying varied engagement strategies, we mobilise the complete organisation, get colleagues impressed and motivated – aligning everybody in direction of our strategic objectives and aspirational tradition. We got here up with the thought of our “Technique Weeks”: As soon as per quarter we provide per week of programme to all employees to immerse themselves into one among our key pillars. Throughout “Technique Week” we highlight our lighthouse initiatives, invite visitor audio system from Porsche AG, model companions use this time to elucidate our key strategic course. Along with that, we host instructional classes, and encourage open discussions, mixed with interactive workshop classes and gamification.
Which initiatives are at the moment your private focus, and what excites you most about them? Are there any experiences in your day by day work that notably inspire or encourage you wanting forward sooner or later?
Kapourani: Proper now, my focus is on initiatives that strengthen collaboration – each inside our inner groups and throughout our Porsche Centre community. It’s thrilling to see how our Facilities not solely work on lowering their environmental footprint but in addition develop artistic methods to assist their native communities. What evokes me most is the real dedication I see in my colleagues: whether or not it’s bettering our office tradition or driving charitable initiatives. These moments of shared function and cross-functional teamwork are extremely motivating. Wanting forward, sustainability continues to develop in significance – not simply as a strategic precedence, however as a shared accountability. At Porsche Vehicles Nice Britain, we’ve lengthy recognised its relevance, and with “Conscientious Management” as our guideline, we’re well-positioned to form a future that’s each accountable and resilient. My hope is that we maintain inspiring one another to give attention to all the size of sustainability, in order that collectively we could be champions of change.
Information
Within the interview sequence “Perspectives on Sustainability”, Porsche workers speak about their specialist topic areas. The interview with Eleftheria-Eleni Kapourani is a component 18 of the sequence.
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