Maserati recaps a triumphant homecoming.
In an essential transfer for the historic Italian luxurious model, Maserati introduced that it was bringing the manufacturing of two of its most iconic fashions, the GranTurismo and the GranCabrio, to its historic residence of Modena, Italy. Imbuing its luxurious efficiency grand tourers with Made-in-Italy craftsmanship excellence and the storied legacy of Maserati’s Viale Ciro Menotti plant, the fashions’ manufacturing returning to Modena is a vital milestone, and positively a purpose to have fun for Maserati.
As such, Maserati introduced a collection of Maserati Meccanica Lirica celebrations to town of Modena, bringing not solely the model and its staff to the celebration, but in addition all the metropolis out to welcome the manufacturing of the GranTurismo and GranCabrio residence. The week of celebration opened at one of the crucial iconic venues within the metropolis: Teatro Comunale Modena Pavarotti-Freni, the place in collaboration with its audio accomplice Sonus faber, Maserati placed on a novel efficiency that instructed the story of Maserati, involving all the theater within the narrative.
A dinner within the lobby of the theater concluded the inaugural occasion, with meals from the Michelin-starred Massimo Bottura. The following day, a ribbon-cutting ceremony happened on the plant, the place company bought the chance to to see the brand new options of the plant and the brand new meeting strains for the GranCabrio and GranTurismo, and in addition see the one-off Maserati GranTurismo Meccanica Lirica and GranCabrio Meccanica Lirica automobiles.
Over the weekend, the Trident Expertise, a two-day occasion, showcased Maserati excellence to over 100 European Maserati clients and Maserati Membership Italia members. The town’s Piazza Roma performed host to 50 Maseratis, the oldest of which was a 1959 Maserati GT Spyder 3500, with a particular efficiency from Roberto Bolle on the plant later within the night.
A parade of 60 historic and trendy Maseratis happened the subsequent day, traversing throughout town of Modena to the Panini Museum. The parade included ‘90s Ghiblis, a Sebring, an Indy, the MC20, and extra. The parade reached its remaining vacation spot: the Modena Autodromo. There, clients skilled take a look at drives and sizzling laps in automobiles like the brand new Maserati GranTurismo and the GT2 Stradale. All through town, Maserati took over iconic areas to have fun its manufacturing homecoming, marking a triumphant return for all the metropolis of Modena with Maserati Meccanica Lirica.
Picture Supply: Maserati
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