BMW’s Q3 Exhibits International Gross sales Development Continues, However Regional Realities Inform the Story
BMW Group’s world gross sales for the third quarter of 2025 paint a well-recognized image: progress throughout most markets, regular positive factors in electrification, and but, the continued complexity of a shifting world panorama. After reporting main positive factors within the U.S. final week, the worldwide numbers now verify BMW’s broader momentum—with some nuances value unpacking.
From July by means of September, BMW Group deliveries rose 8.8 % year-over-year, helped partially by a softer comparability to 2024’s supply-constrained quarter. By the primary 9 months of the 12 months, BMW Group delivered simply over 1.8 million BMW, MINI, and Rolls-Royce autos—a modest however significant improve of two.4 %.
Electrical progress stays a pillar, although its tempo has leveled barely. Absolutely electrical BMW Group fashions climbed 10 % year-to-date, reaching 323,447 models. When together with plug-in hybrids, the whole variety of electrified autos hit 470,313—up a wholesome 15 % in comparison with final 12 months.
“The sturdy gross sales efficiency in Europe and the Americas, in addition to for the MINI model, is especially encouraging,” mentioned Jochen Goller, BMW AG Board Member for Buyer, Manufacturers, Gross sales. “Demand for our big selection of electrified autos additionally stays sturdy.”

BMW Model: Power Outdoors China
The BMW model itself moved 514,620 models in Q3, up 5.7 % year-over-year. For the primary 9 months, world gross sales stay regular at 1,585,580 autos, basically flat versus 2024. Development in Europe and the Americas helped offset slower motion in China, the place BMW’s “focused gross sales improve” didn’t materialize.
Plug-in hybrids proceed to shock many observers, posting a 30 % improve globally. That demand suggests many purchasers—notably in areas with growing charging infrastructure—see PHEVs as the very best bridge between ICE and full EV possession.
In the meantime, BMW M GmbH continues to be the powerhouse it’s at all times been. Following its strongest half-year in historical past, M gross sales surged one other 11 % in Q3, with 52,220 models offered. 12 months-to-date, M deliveries stand at 158,182—up practically 8 % year-over-year. The M3, M4, and M2 proceed to anchor demand, however the addition of electrified M Efficiency fashions is clearly broadening the shopper base.
MINI: The Momentum Model
The MINI model continues to shock the business. The third quarter noticed a powerful 37.5 % improve in deliveries, totaling 72,376 models. 12 months-to-date, MINI has moved over 206,000 autos worldwide—up practically 24 %. With the brand new MINI Cooper and Countryman households ramping up globally, MINI’s numbers replicate each the energy of the brand new era and the model’s renewed design and emotional enchantment.
That mirrors the story we reported final week within the U.S. market, the place MINI’s year-over-year progress outpaced virtually each different BMW Group sub-brand. MINI’s enlargement is particularly essential as BMW prepares for a significant transitional interval—phasing in its new era of electrical and combustion platforms whereas sustaining sturdy demand for present fashions.
The Large Image
BMW’s world trajectory stays optimistic: progress throughout most areas, increasing M efficiency demand, and a MINI model clearly hitting its stride. Electrification is up, even when its curve is starting to flatten in comparison with the explosive positive factors of the previous two years.
For all its scale, BMW’s technique nonetheless hinges on flexibility—balancing sturdy ICE and hybrid demand with its long-term EV roadmap. That means to pivot, and to fulfill prospects the place they’re area by area, could also be BMW’s best benefit as the worldwide auto market continues to recalibrate.
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